Research Methods in Business Studies 5th Revised edition

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Autor:	Pervez Ghauri, Kjell Gronhaug, Roger Strange
Lehekülgede arv:	300, Täpsustamata
Ilmumisaasta:	2020
Kauba ID:	14732236

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Toote kirjeldus: Research Methods in Business Studies 5th Revised edition

This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers to the most appropriate research design for particular questions. Furthermore, the authors provide instructions on how to write reports and dissertations in a clearly structured and concise style. Now in its fifth edition, this popular textbook includes new and dedicated chapters on data collection for qualitative research, qualitative data analysis, data collection for quantitative research, multiple regression, and additional methods of quantitative analysis. Cases and examples have been updated throughout, increasing the applicability of these research methods across various situations.

Üldine tooteinfo: Research Methods in Business Studies 5th Revised edition

Kauba ID:	14732236
Kategooria:	Majandusalased raamatud
Tootepakendite arv:	1 tk.
Paki suurus ja kaal (1):	0,3 x 0,3 x 0,1 m, 0,2 kg
Kirjastus:	Cambridge University Press
Raamatu keel:	Inglise keel
Kaane tüüp:	Pole informatsiooni
Vorming:	Traditsiooniline raamat
Tüüp:	Raamatud ettevõtlusest
Raamat väljavõttega:	Ei
Autor:	Pervez Ghauri, Kjell Gronhaug, Roger Strange
Lehekülgede arv:	300, Täpsustamata
Ilmumisaasta:	2020

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