Introduction to Hospitality Management 11th ed.

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Autor:	Dennis R. Reynolds, Imran Rahman, Clayton W. Barrows
Lehekülgede arv:	432
Ilmumisaasta:	2021
Kauba ID:	19771768

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"If any phrase best characterizes the hospitality and tourism industry today it would be "constantly changing." The COVID-19 pandemic represents the most significant recent change, one that no one could have predicted. Unfortunately, the pandemic affected the hospitality industry more severely than most others. In addition, worldwide recessionary economic conditions, globalization, and an industry-wide focus on sustainability and corporate responsibility are among the other forces converging and resulting in widespread change. The result is an industry that requires future leaders in hospitality and tourism to be well versed in past, current, and emerging management practices. To this end, Introduction to Hospitality Management offers a holistic overviewof our dynamic industry that includes historical perspectives but with a strong emphasis on new trends and best practices in a wide range of segments. Building on traditions established in past editions Introduction to Management in the Hospitality Industry, our goal is to provide educators and students with the most up-to-date content with the hope that the next generation of global hospitality leaders will be fully prepared to meet the challenges of this dynamic industry"--
The hospitality industry’s rapid evolution provides career-seekers with tremendous opportunity–and unique challenges. Changes in the global economy, rising interest in ecotourism, the influence of internet commerce, and myriad other trends contribute to the dynamic nature of this exciting field. Introduction to Hospitality Management presents a thorough overview of historical perspectives, current trends, and real-world practices. Coverage of bar and restaurant management, hotel and lodging operations, travel and tourism, and much more gives students a comprehensive survey of this rewarding field. Focusing on practicality, this text presents real-world examples of traditional methods alongside insightful discussions surrounding changes in consumer demands and key issues affecting the industry. The industry’s multifaceted nature lends itself to broad exploration, and this text provides clear guidance through topics related to foodservice operation, convention management, meeting planning, casino and gaming management, leadership and staffing, financial and business models, and promotion and marketing. Emphasis on career planning and job placement strategies give students a head start in charting their future in hospitality.

Üldine tooteinfo: Introduction to Hospitality Management 11th ed.

Kauba ID:	19771768
Kategooria:	Retseptiraamatud
Tootepakendite arv:	1 tk.
Paki suurus ja kaal (1):	0,3 x 0,3 x 0,1 m, 0,2 kg
Kirjastus:	John Wiley & Sons Inc
Raamatu keel:	Inglise keel
Tüüp:	Toit ja jook
Autor:	Dennis R. Reynolds, Imran Rahman, Clayton W. Barrows
Lehekülgede arv:	432
Ilmumisaasta:	2021

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Introduction to Hospitality Management 11th ed.

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