Honor Thy Label: Dr. Bronner's Unconventional Journey to a Clean, Green, and Ethical Supply Chain

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Autor:	Gero Leson
Lehekülgede arv:	304
Ilmumisaasta:	2021
Kauba ID:	15260459

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Toote kirjeldus: Honor Thy Label: Dr. Bronner's Unconventional Journey to a Clean, Green, and Ethical Supply Chain

"The inside story of iconic soap maker Dr. Bronner's and their renowned, pioneering supply chain--rooted in sustainable, socially just business. With Foreword from CEO David Bronner. If you know Dr. Bronner's Magic Soaps, you likely know their ebullient labels and the tingling of their peppermint pure-castile soap. But how did this distinctive product labeled "All-One!" and "Spaceship Earth!" garner mainstream adoration for not only its natural soap, but for their ethical commitments? Per former Patagonia CEO Rose Marcario, "They have the best supply chain practices, of course." From Dr. Bronner's head of special operations Gero Leson, Honor Thy Label is the inside story of how a family-run soap company created a new fair trade and organic supply chain from the ground up. Through stories of harrowing setbacks and hard-won triumphs in projects that spanned the globe, Leson illuminates the challenges of building and scaling ethical production for increasingly popular products--and ultimately, the immense benefits for communities and the environment. In the tradition of Let My People Go Surfing, Honor Thy Label describes a journey to break boundaries of production, making Dr. Bronner's a pioneer of socially-just business--enacting a radical vision with simple, regenerative and fair trade ingredients. It's all in the label"--

Üldine tooteinfo: Honor Thy Label: Dr. Bronner's Unconventional Journey to a Clean, Green, and Ethical Supply Chain

Kauba ID:	15260459
Kategooria:	Majandusalased raamatud
Tootepakendite arv:	1 tk.
Paki suurus ja kaal (1):	0,02 x 0,16 x 0,24 m, 0,52 kg
Kirjastus:	Random House USA Inc
Raamatu keel:	Inglise keel
Kaane tüüp:	Pole informatsiooni
Vorming:	Traditsiooniline raamat
Tüüp:	Täpsustamata
Raamat väljavõttega:	Ei
Autor:	Gero Leson
Lehekülgede arv:	304
Ilmumisaasta:	2021

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Honor Thy Label: Dr. Bronner's Unconventional Journey to a Clean, Green, and Ethical Supply Chain

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